Radio
Description
Available Products
SSP1 – The first supply-side platform for radio publishers
Trusted by
All in one for your media success!
Our powerful platform combines simplified administration, targeted sales and extensive monitoring tools. Learn more about how to monetize your inventory programmatically, how to optimize your campaigns in real time, and how to get more revenue out of your advertising activities.
ADSERVER1 enables publishers to manage all direct bookings on a centralized platform. With this product, we provide you with the key to more efficient ad delivery, tracking and real-time performance optimization. Get started and increase your revenue potential.
Product Benefits
The advanced supply-side platform opens the door to programmatic advertising and provides you with access to entirely new sources of demand. Helpful features enable you to keep the full control of your inventory and to optimize your advertising success in real time.
Product Benefits
One Tech Platform is fully customized to the needs of its radio publishers and the continuous optimization of their monetization activities.
Simplified work steps and partly automated processes, provide enormous time savings in your daily work. Long email messages, endless phone calls, and time-consuming campaign creations are finally a thing of the past. So, you can concentrate on the important things – closing deals faster!
Transparency is a word that is unfamiliar to you? Various management and analysis functions allow insights from different angles. No more overlooked transmission errors or delayed rescue attempts. Client information, inventory data or campaign results are available to you at any time without restriction.
There are many ways to increase your revenue potential. So, why not use them all? Get access to entirely new sources of demand. Say goodbye to untargeted ad deliveries and earn more by avoiding scattering loss. Or optimize your current campaign performances.
What our partners say
"Our mission at amy is to propel radio and digital audio advertising into the automatic and programmatic age.
As we sought a suitable partner with existing and established ties to DSPs and agencies, it soon became obvious that our choice would fall on OTG.
A company that offers first-class AdTech and, above all, documented experience, and numerous successes in the area of DooH and retail media. Media which, like radio, are "linear" and can be now booked programmatically. Media which can unleash even more potential when combined with radio.
A company is made up of people: together with professionalism, a paramount role is played by sympathy, collegiality, connection, and absolute confidentiality.
All characteristics we found in the OTG team.
In cooperating with OTG, we were able to make booking linear radio completely programmatic and launch normal operations in Germany. Radio is now programmatically online.
We are very happy with the cooperation and the success we have achieved together and look forward to the up-and-coming next steps already in development! Stay tuned!"
Nico Aprile,
Managing Director
Radio Scale
With the product SSP1, One Tech Platform is the first solution that enables publishers to market their radio stations via the programmatic ecosystem and offers advertisers the opportunity to access linear radio stations.
Countries
Germany, Austria,
Switzerland
Inventory
74% of the population listen to radio every day
Radio achieves national coverage
Radio is listened to all day long
Radio achieves the highest reach within audio
Radio enables contextual and audience based targeting
Radio pushes branding and sales
One Tech Services
In addition to One Tech Platform, we offer a wide range of services to help you get started in the world of programmatic advertising or to become an absolute professional. To get the most out of your advertising activities, we use our years of experience and align our services to your goals.
Managed
Service
Our Managed Service gives publishers the opportunity to participate in our products without being operationally involved. From creating campaigns to managing the entire ad activities, we offer services that are totally tailored to your needs. We do the work, you get the results!
Key Services
Programmatic
Expert
With our many years of expertise in the field of programmatic advertising, we can help you get up and running. From staff training, advice on how to set up sales to interim experts, we can offer you individual consulting based on your needs.
Key Services
Business Case Check
With our Business Case Check, we offer to support you with DOOH and retail media business cases as well as revenue calculations. This includes both the review of existing business cases and the creation of new ones.