Radio Inventories
With the product SSP1, One Tech Platform is the first solution that enables publishers to market their radio stations via the programmatic ecosystem and offers advertisers the opportunity to access linear radio stations.
Countries
Germany, Austria,
Switzerland
Inventory
74% of the population listen to radio every day
Radio achieves national coverage
Radio is listened to all day long
Radio achieves the highest reach within audio
Radio enables contextual and audience based targeting
Radio pushes branding and sales
What our partners say
"Our mission at amy is to propel radio and digital audio advertising into the automatic and programmatic age.
As we sought a suitable partner with existing and established ties to DSPs and agencies, it soon became obvious that our choice would fall on OTG.
A company that offers first-class AdTech and, above all, documented experience, and numerous successes in the area of DooH and retail media. Media which, like radio, are "linear" and can be now booked programmatically. Media which can unleash even more potential when combined with radio.
A company is made up of people: together with professionalism, a paramount role is played by sympathy, collegiality, connection, and absolute confidentiality.
All characteristics we found in the OTG team.
In cooperating with OTG, we were able to make booking linear radio completely programmatic and launch normal operations in Germany. Radio is now programmatically online.
We are very happy with the cooperation and the success we have achieved together and look forward to the up-and-coming next steps already in development! Stay tuned!"
Nico Aprile,
Managing Director
